Check out uCertify’s latest Core Java Volume II course

uCertify offers the latest Core Java Volume II course that provides knowledge of Java programming to build professional-quality applications. The course comes with thoroughly tested examples that reflect modern Java style and modularization. These examples are carefully crafted for easy understanding and maximum practical value so that users can use them to jump-start their code. The course has been specially designed for programmers who want to put Java technology to work in real projects and provides skills in Java stream library, XML, networking, database programming, date and time API, internationalization, scripting, compiling, and annotation processing, Java platform module system, security advanced swing, and graphics.

Check out uCertify’s latest Core Java Volume II course

The course provides an understanding of library features with the depth and completeness that readers expect from Core Java. Upon course completion, programmers will gain expertise in:

  • Techniques for writing superior Java code
  • Java input and output APIs, object serialization, and regular expressions
  • Network services, network clients and servers, and web data
  • Query databases
  • Database connections with the latest version of JDBC 

The Core Java Volume II course also provides live-lab for the hands-on learning experience of programmers. With the ease and convenience of the Internet, our live-lab helps to develop professionals’ practical IT skills — which are crucial in today’s world of complex computer systems and technologies. uCertify course comes complete with flashcards, quizzes, glossary, knowledge checks, connect the idea, and many more. There is no limit to the number of times learners can attempt flashcards and quizzes. uCertify Test Prep is a simple, cloud-based, highly scalable solution that can be used to effortlessly deliver assessments & test preps to a browser or device anytime, anywhere. It is highly configurable – assessments can be either formative or summative. For formative assessments, students receive feedback that improves their test-taking skills and strategies.

So, login to uCertify and start learning the advanced Java programming for professional software development.

uCertify CODiE Awards 2020 Winner In Three Categories

We are happy to be counted amongst SIIA CODiE 2020 winners in the following 3 categories:​

  • Best Virtual Learning Solution
  • Best Cross-Curricular Solution
  • Best College & Career Readiness Solution

The SIIA CODiE Awards is the only peer-reviewed program to showcase education technology’s finest products and services around the world. The prestigious SIIA CODiE Awards recognize the companies that are producing the most innovative Business and Education technology products. The details about the winning products can be found at SIIA.

With the three wins this year, uCertify has won a total of 28 CODiE awards in the last seven years, making it one of the most decorated education technology companies in awards history.

We are constantly working on creating the world’s best platform and are dedicating this award to our customers, their constant support and feedback help us improve every single day.

Competitive Advantages and Characteristics of Digital Marketing

 Digital marketing is the process of using digital communication channels to advertise products and services, to communicate with consumers in a very timely, relevant, customized, and cost-saving manner. Digital marketing comprises many technologies and practices in Internet marketing (Internet marketing), but its scope is far broader, and it also includes many other communication channels that don’t require the Internet. So what are the basic benefits of digital marketing? What are their characteristics? Let’s have a look at the competitive advantages and characteristics of digital marketing.

Competitive Advantages and Characteristics of Digital Marketing

 1. The competitive advantage of Digital Marketing

  Digital marketing has many unprecedented competitive advantages: it can integrate various marketing activities like product descriptions, promotions, customer opinion surveys, advertising, public relations, customer service, etc. for one-to-one communication, and truly achieve what the marketing mix pursues Comprehensive effect. These marketing activities aren’t limited by time and region. They integrate text, sound, video, web and audiovisual, display dynamically or statically, and can update information easily and quickly. In the meantime, consumers can repeatedly browse and query online. Integrating these functions is the same as creating countless dealers and business representatives.

  Digital marketers should always remember the fact that users have control. These imprecise, irrelevant, and annoying, dehumanizing ads will force users to leave the site and ignore future ads. To be humanized, you need to mark the mute, pause, stop, and close buttons on all multimedia ads. The buttons shouldn’t be too similar to the Windows buttons or other operating-system warnings to confuse. Any advertisement that interferes with the content of the web site (watermark advertisement, sudden restoration advertisement, etc.) should be only a few seconds long unless the user shows some interest in the advertisement in some interactive way.

  Oasis PR is considered to be a pioneer in the digital marketing industry. From the initial Web2.0 marketing to today’s digital integrated marketing, they use technical means and platform integration to refine and integrate for the “person” as a new trend in the development of online advertising. More and more advertisers tend to capture the subdivided target population through integration and deliver more accurate and targeted online ads. Traditionally, the real form of advertising based only on media attributes has been overwhelming, and integrated online advertising around the “personal” attribute is emerging.

  Characteristics of digital marketing

  • Integration:

It realizes the perfect integration between the front desk and to the back office. This integration is the basis for quickly responding to the personalized needs of consumers. It can be achieved from the product information to collection and after-sales service in one go, so it is also a full-range marketing channel. On the other side, enterprises can use the Internet to carrying out unified design planning and coordinated implementation of different communication and marketing activities, to avoid the negative effects caused by the inconsistency of different communication.

  • Personalized service:

Digital marketing provides personalized products according to the requirements of consumers. It has also the ability to track the sales habits and hobbies of each customer and recommend related products. Online promotion is, therefore, a low-cost and user-friendly marketing method.

  • Richer product information:

The Internet can tell us detailed specifications, technical indicators, warranty information, usage methods, etc. of current products, and even answers to the common questions. Users can easily find out products, prices, brands, etc. via the Internet.

  • Larger selection space:

Digital marketing won’t be limited by shelves and inventory and provides an enormous product display and sales ballroom so that consumers provide almost unlimited choice space.

  • Lower cost advantage:

Publishing real information on the Internet has a limited cost, selling products directly to consumers, which can shorten the distribution link, and anyone can get the published information independently and can expand the scope of the sale, which can also save promotional costs, Thereby reducing costs and making products competitive in price will prove beneficial. Most customers who come to visit are highly interested in such products. The audience is accurate, which avoids many useless information transfers and can also save costs.

Digital marketing also has similarities and characteristics of multimedia, time and space, interactive, anthropomorphic, advanced, efficient, and economical. Due to the use of specific attributes of digital products, digital marketing has added many new characteristics and features based on transforming traditional marketing techniques.

  According to the above characteristics, digital marketing has many unprecedented competitive advantages: it can integrate various marketing activities like product descriptions, promotions, customer opinion surveys, advertising, public relations, customer service, etc. for one-to-one communication to truly achieve marketing the combined effect pursued by the combination. These marketing techniques are not limited by time and region. They integrate text, sound, video, web and audiovisual, display dynamically or statically, and can update data easily and quickly. In the meantime, consumers can repeatedly browse and query online. Integrating these functionalities are equivalent to creating countless dealers and business representatives.

  Digital marketers should remember the fact that users have control. These imprecise, irrelevant, and annoying, dehumanizing ads will force users to leave the site and ignore future ads. Visit Writingviews to know about Social Media Aggregator & Its Role In Digital Marketing. Any advertisement that interferes with the content of the web site (watermark advertisement, sudden restoration advertisement, etc.) should be only a few seconds long unless the user shows interest in the advertisement in some interactive way.

Launch Your Career In IT With These Demanded Skills

Are you a working IT professional working with the technologies or practices that are not being used a lot these days? It’s the right time to enhance your skills in some new technologies and be ready for your next opportunity. In doing so, you would want to know which skills are good for you, which are demanded these days, which will be best for your field of work, and whatnot! So, let’s discuss some of the top business and IT career fields that can help you to jumpstart or jump ahead in those fields. Before going to that here are some of the benefits that you can achieve after updating your skills.

  • Enhance your credibility
  • Cope up with the market 
  • Increase job opportunities

 Looking to start your career in the IT industry? Here are some of the most in-demand skills.

Launch Your Career In IT With These Demanded Skills

  1. Artificial Intelligence and Machine Learning

AI and machine learning have completely taken over the tech world in the last few months. There has been a 74% annual growth in the hiring of AI specialists in the past 4 years. AI and Machine Learning are extensively being used in most of the applications we use in our day-to-day lives. This field has numerous jobs across various sectors and creates new career paths. 

  1. Big Data

The Big Data analytics techniques help in improving decision-making and bring greater accuracy, this is the reason that most of the organizations are developing their advanced analytics techniques. These techniques help in analyzing huge amounts of data to gain insights. As you know, massive amounts of data are handled on a daily basis this increases the demand for highly skilled Big data professionals.    

  1. Cybersecurity (Network and Information Security)

Information security is the prime concern for organizations dealing with customers’ data and sensitive information. Cybersecurity is needed for every organization as we all know about the severe after-effects of a cyber attack. But, there is a shortage of skilled security workers around the world. This is the reason that the demand for security engineers has increased by 132% in just one year. This can be a great career opportunity for you if you are interested in starting a career in cybersecurity.

  1. Cloud Computing/AWS

Cloud computing jobs are increasing rapidly as the organizations are switching from the classical server infrastructure to cloud solutions. With the help of cloud computing professionals can work on the same applications through the Internet from different systems. This is now being used at the majority of organizations worldwide. 

Amazon Web Services is currently the biggest platform used for cloud computing. This offers features like content delivery, database storage, networking, and more. AWS certified professionals earn more than non-certified ones. It’s one of the most profitable skills that you can use to level up their tech career.

  1. Programming languages

Programming languages are being used in all the domains of IT, having these skills can open doors for various high paying jobs. Careers requiring coding skills are highly demanded and well paid than other jobs. Front-end Developer, Java Developer, Software Engineer, and Full-stack Engineer are among the jobs with growing hiring rates every year since 2015.

  1. Project Management

Project management is one of the most important and demanded skills in organizations. This helps in choosing the right projects and delivering them in the given time with the budget and other constraints. A project manager is responsible for taking all the decisions related to the project. He should be able to negotiate deadlines and milestones across teams, management, and stakeholders. Learning these skills can be a kick start to your career.

These are the most celebrated and demanded IT skills. Any of these skills can lead to a successful new tech career in 2020 and beyond. All you have to do is choose one skill that is best suited for you and you to have an interest in that. uCertify offers courses that will give you many opportunities to enhance your career prospects. Whether you’re brand-new to this industry, or you have some experience already, our courses will guide you through everything you need to know about that skill. 

To get started, check out our amazing platform where you can learn about any skill you find interesting!

uCertify introduces AWS Certified Cloud Practitioner study guide for CLF-C01 exam

Today, Amazon Web Services (AWS) is the most popular cloud service provider, beating competitors like Azure, Microsoft, and Google in terms of market share. AWS currently fuels almost half of the world’s cloud resources. Due to its massive demand in the market, many big companies are looking forward to working with AWS certified professionals in their team. Enhance your job prospects in the cloud platform and prepare for the AWS CLF-C01 certification with the AWS Certified Cloud Practitioner Study Guide.

uCertify Introduces AWS Certified Cloud Practitioner Study Guide For CLF-C01 Exam

The course provides complete coverage of the CLF-C01 certification exam objectives and focuses on topics such as Cloud platform, understanding your AWS account and environment, securing and working with AWS resources, core compute, database, networking services, and more. Once you complete the course you will gain expertise in:

  • AWS Cloud and the basic global infrastructure
  • AWS Cloud architectural principles
  • AWS Cloud value proposition
  • Key services on the AWS platform and their common used cases
  • Basic security and compliance features of the AWS platform
  • Billing, account management, and pricing models
  • Identify sources of documentation or technical assistance
  • Basic or core characteristics of deploying and operating in the AWS Cloud

The AWS Certified Cloud Practitioner exam has been designed for professionals who have an understanding of the AWS Cloud independent of specific technical roles covered by other AWS Certifications. AWS regards the Certified Cloud Practitioner as an optional step towards achieving an Associate-level or Specialty certification. The Cloud Practitioner exam objectives include knowledge of AWS shared responsibility model, AWS Cloud security best practices, and AWS services for common use cases.

Are you eligible for the Cloud Practitioner Exam?

AWS recommends that candidates applying for the CLF-C01 exam must have at least six months of experience with the AWS Cloud in any role, that includes technical, managerial, sales, purchasing, or financial. Candidates must have a basic understanding of IT services and their uses in the AWS Cloud platform.

So, are you planning to expand your skills and demonstrate your knowledge of the leading cloud computing platform? Start your prep today with uCertify!